John’s Bylined Articles

John is a frequent author on law firm marketing and his articles have appeared in such well-respected publications as ABA Journal, Asian Lawyer, For the Defense, Lawyers Weekly, Legal Management, Marketing for Lawyers, Managing Partner, More Partner Income, Rainmaker’s Review, Florida Bar News, New York Law Journal, Strategies: The Journal of Legal Marketing, Texas Lawyer, and Wisconsin Lawyer.

In addition, he was the Executive Editor of Strategies: The Journal of Legal Marketing, published by the Legal Marketing Association, in 1995-97.

A few of his more popular articles are listed below.

Ten Golden Rules to Make Your New Clients Happy Strategies: The Journal of Legal Marketing (Legal Marketing Association) October 29, 2007
Ten Golden Rules to Make Your New Client Happy Law Practice Today (ABA’s Law Practice Management Section) September 17, 2007
The Best Way to Catch New Clients? Find Their Associations and Get Actively Involved Law Practice Today (ABA’s Law Practice Management Section) August 01, 2007
Scoring Big Points on the Telephone: Turning Frustration into Satisfaction by Making People Feel Important Law Practice Today (ABA’s Law Practice Management Section) July 01, 2007
Isn’t It Time that Your Law Firm Develops a Strategic Plan? For the Defense (DRI’s monthy magazine) April 01, 2007
Build Your Practice by Writing Bylined Articles Wisconsin Lawyer April 01, 2007
Building And Sustaining A Marketing And Sales Culture At Your Law Firm Marketing the Law Firm (published by Law Journal Newsletters) June 01, 2005
Isn’t It Time That Your Law Firm Developed A Strategic Plan? The Florida Bar News January 15, 2005
Smart Law Firms Are Planning For The Future And Getting Closer Than Ever To Clients And Referral Sources SC Bar News April 01, 2002
Wasted Time And Money: The Top 10 Ways That Firms Squander Precious Marketing Resources Legal Times April 16, 2001
Today’s Best Marketing Practice? Solicit And Respond To Client Feedback. ALA’s Legal Management November 01, 1999
Marketing To Your Existing Clients: Three Can’t Miss Programs LME (Law Marketing Exchange) June 01, 1997