John Remsen, Jr. is widely recognized as one of the country’s leading authorities on law firm leadership, management, marketing and business development. After serving as in-house marketing director at two major law firms, John formed TheRemsenGroup, a consulting firm that works exclusively with law firms to help them develop and implement long-term strategic objectives to improve cohesiveness, performance and profitability. Since 1997, he has worked with over 350 law firms and thousands of lawyers. Most of his clients are mid-size commercial law firms, ranging in size from 15 to 200 lawyers.
John is a frequent speaker and author on law firm leadership and marketing topics. He has spoken at national and regional conferences of the Legal Marketing Association, the Association of Legal Administrators, American Bar Association and numerous state and local bar associations. His articles have appeared in such well-respected publications as ABA Journal, Asian Lawyer, Florida Bar News, For the Defense, Law Practice Management, Law Practice Today, Lawyers Weekly, Legal Management, Marketing for Lawyers, Marketing the Law Firm, Managing Partner, New York Law Journal, Rainmaker’s Review and Wisconsin Lawyer.
In the late 1990’s, John served on the national Board of Directors of the Legal Marketing Association (LMA) and was President of its Southeastern chapter for three years. Under his leadership, the chapter was recognized as LMA’s Chapter of the Year in 2001. In addition, he was Executive Editor of Strategies, LMA’s monthly newsletter. He also served on The Florida Bar’s Standing Committee on Advertising for six years and was the only non-lawyer appointed to serve on its 2004 Advertising Task Force.
In 2001, TheRemsenGroup launched The Managing Partner Forum, the nation’s richest source of information and the most highly acclaimed conference series for leaders of mid-size law firms. More than 1,100 managing partners from 850 law firms in 43 states have participated in 25 leadership conferences. Designed exclusively for law firm managing partners, the MPF has expanded from its original geographic base in Florida to present programs in Atlanta, Boston, Chicago, Dallas, Denver, Houston, Philadelphia, St. Louis and San Diego.
In 2007, John was appointed to serve as a core member of the ABA’s Law Practice Management Section. In 2008, he was appointed to serve on the ABA’s Education Board. Since then, he has contributed numerous articles to various ABA publications and has been a featured speaker at ABA meetings and conferences throughout the country.
In 2013, John was elected as a Fellow of the prestigious College of Law Practice Management in recognition of his twenty five years of demonstrated expertise in law firm leadership and management. Founded in 1994, the College honors those who “inspire excellence and innovation in law practice management.” Membership is by invitation only and includes just 200 individuals.
A native of West Palm Beach, Florida, John holds an MBA degree from The University of Virginia (1985) and a Bachelor’s degree in Business Administration from the University of Florida (1980). Prior to attending graduate school, John was Executive Director of The Florida Council of 100, an organization consisting of Florida’s top CEOs and business leaders.